How Lailah started Kadree Studio whilst on the course

I began my journey at the Curious Academy by enrolling in their digital marketing course as a job seeker. With little prior knowledge of digital marketing, I was eager to learn and develop skills in this field to create new opportunities. Little did I know, this course would set me on an unexpected yet transformative career switch. Surrounded by inspiring business owners and immersed in the hands-on learning environment, I rediscovered my passion for creativity and design through digital marketing. This passion along with the opportunities I encountered during the course, had led me to start my own business as a website and brand designer.

Discovering my Strengths and Passion 

I thoroughly enjoyed learning throughout this course as we explored various aspects of digital marketing, with each week focusing on a different area. What made my learning even more rewarding was being able to apply what I learned by helping the small businesses in the room with their digital marketing strategies. It was during the website design week where I experienced my ‘aha moment’. 

As a former computer science student, I had always enjoyed creative problem-solving and had a passion for design, but that week sparked my interest in website design and development by allowing me to combine my technical skills with my love for creativity. Eager to explore this further, I used what I had learned in the course to create a website for my mum’s publishing business. This experience then led to an incredible opportunity to collaborate with an entrepreneur in the course, which opened the door to designing a website for my very first client. 

My Very First Client!

This was the moment in my journey through the course that had become my pivotal turning point. The website design project I worked on during my time at the course had led to my first ever paid client! 

Seeing her vision come to life through the website I created was incredibly fulfilling and gave me the confidence to pursue this path further. I was deeply grateful for the encouragement I received during my transition to a small business owner, particularly from my amazing course instructor, Louize, and the small business owners and job seekers who believed in my potential. My first client, an entrepreneur and fellow student in the course, also offered invaluable support, helping to shape my journey. It was a great starting memory in my startup business journey, one that I will forever remember.

The Environment, An Inspiring Space to Learn, Grow & Connect

The environment at The Curious Academy played a significant role in my journey, offering a truly supportive and inspiring space to learn and grow. During my time at the course, Louize, along with the professional instructors she brought in for sessions like Social Media and Website Design week, created countless opportunities to explore different aspects of digital marketing. I really enjoyed the hands-on learning style at The Curious Academy. We were able to apply what we learned to help each other’s businesses and work on our own projects, which made the experience practical and meaningful. 

I especially loved how the program brought together a mix of job seekers and business owners in the same room throughout the course. This had opened up new perspectives, sparked inspiration, and led to incredible networking opportunities. I also loved the sense of community at the Curious Academy as it wasn’t just a place to learn but also a space to connect and collaborate with amazing people. That sense of connection lasted not only during the course but even after it ended. 

How Digital Marketing and What I’ve Learned Will Help My Business

Everything I learned and applied throughout the course helped me develop a clear roadmap for marketing my business in the digital world. From understanding the importance of building an online presence to utilising industry tools within my SEO strategies, the course equipped me with practical skills I can now apply to my own business.

As I continue to grow my start-up, I’m excited to implement the strategies I learned and presented at the end of the course to effectively reach and connect with my target audience.

A Journey of Growth 

Reflecting on my journey, it’s incredible to see how I transitioned from a job seeker to a business owner within the span of the course. My experience at the Curious Academy wasn’t just about acquiring new skills but had also helped uncover my true passion for creativity and design, and embracing an entrepreneurial mindset. My goal now is to channel this passion into helping small businesses create timeless and memorable impressions online through their websites and branding. I want to empower my clients by designing online spaces that truly reflect their vision, values, and personality, allowing them to stand out in the digital world.

As I continue to grow, I’m committed to refining my skills, expanding my services, and nurturing my creativity to better serve my clients. I’m very excited to see how my business and brand will evolve overtime while making a positive impact on others. Contact Lailah at Kadree Studios here

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